swellretail.com | Free Online SEO Audit for swellretail.com

Tasks

Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.
Use "H" tags.

SEO

URL

Domain : www.swellretail.com/

Character length : 20

Title

Discount Evening Bags for Women Online

Description

Find designer Evening Bags for Women up to 70% off and get free shipping on orders over $100.

Keywords (meta keywords)

Evening Bags for sale, Evening Bags online,Evening Bags cheap

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://swellretail.com/robots.txt

User-agent	Disallowed for the search engines
*	All subpages are denied to crawl

Social

Social Engagement

No info found.

Content

Doctype

XHTML 1.0 Transitional

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Discount Evening Bags for Women Online

Character length : 38

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 0%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	0	0	0	0	0

No "H" tags found

Heading structure in the source code

Word cloud

Keyword matrix

word	title	descriptions	heading

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 21 images on this web page.

Alternate attributes for the following 3 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

3.30

Flesch Reading Ease

79.10

Coleman Liau Index

11.40

Automated Readability Index (ARI)

2.50

Dale–Chall Readability

6.30

SMOG Index

7.60

Spache Readibility

5.00

Number of letters

986

Number of words

213

Number of sentences

Average words per sentences

Number of syllables

311

Syllables in words

324

Average syllables in words

1.46

Number of words in first three syllables

Percentage of word / syllables

13.62

Words not in Dale-Chall easy-word list

Words not in Spache easy-word list

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Good! The website uses printer-friendly CSS.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking css files

https://assets1.undeveloped.com/.. /application-f7f322118bb83fc818142c9a4d0a...
https://fonts.googleapis.com/css?family=Oxygen:300,400,700|Poppins:30...

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

2.47MB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

341.91KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

90.26KB

Gzip compression

Error! By using Gzip you can save 940.8KB (75% compression) on your site.

By compressing https://assets1.undeveloped.com/.. /welcome-fc7dba87aae36a9fa14957963c3f157d... you can save 940.8KB (75% compression rate)
By compressing https://assets0.undeveloped.com/.. /product-bundle-f39038438fd7387bc608cef3e... you can save 639.6KB (73% compression rate)
By compressing https://assets3.undeveloped.com/.. /fast-f5f2a2e20fa6511ed60bd530f1a60299342... you can save 5.3KB (66% compression rate)
By compressing https://assets3.undeveloped.com/.. /buyer-protection-a1f380c201c8c4d85626b47... you can save 3KB (61% compression rate)
By compressing https://assets3.undeveloped.com/.. /safe-payments-b6abed2a2d787798da992cf779... you can save 2.4KB (61% compression rate)
By compressing https://assets3.undeveloped.com/.. /installments-white-946a209dcdd08329ab3e0... you can save 1.5KB (65% compression rate)
By compressing https://assets3.undeveloped.com/.. /domain_view_tracker-22777ef0cd631b93b443... you can save 367B (52% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://www.googletagmanager.com/gtm.js?id=GTM-TQWL3L	15 minutes
https://widget.trustpilot.com/base-data?businessUnitId=5aa29819243d5a0...	30 minutes
https://www.googleadservices.com/pagead/conversion_async.js	60 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

154.72KB

Image optimisation

You can save 39.7KB (60% compression) by optimising the images below:

By lossless compressing the https://assets0.undeveloped.com/.. /logo-undeveloped-gray-safe-d2bbdd8aeb867... you can save 20.6KB (79%) data.
By lossless compressing the https://assets2.undeveloped.com/.. /fast-27d7e50470cf19b6555589a96dc8e801449... you can save 4.4KB (65%) data.
By lossless compressing the https://assets1.undeveloped.com/.. /protection-9075636568d712e030480b7474ace... you can save 4.4KB (68%) data.
By lossless compressing the https://assets1.undeveloped.com/.. /paypal-logo-084ae96b3b238ef5abb312042284... you can save 2.4KB (36%) data.
By lossless compressing the https://assets0.undeveloped.com/.. /alipay-648b733980fff39ad552dda35fbd3c40a... you can save 2.4KB (35%) data.
By lossless compressing the https://assets1.undeveloped.com/.. /wechat-pay-6af0b816dc47b4a4b722ee706ae7a... you can save 2.2KB (38%) data.
By lossless compressing the https://assets1.undeveloped.com/.. /safe-ca2bc30670548268c64c3eee81aefbf8990... you can save 2.1KB (63%) data.
By lossless compressing the https://assets2.undeveloped.com/.. /bitcoin-2fa49deda845ceaaf3a7744f05515ec8... you can save 1.2KB (37%) data.

Links

We found a total of 0 different links.

Website security

199.33.127.74

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

outwardretail.com

allrightretail.com

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swellsales.net

externalretail.com

surelyretail.com

immediateshop.com

agreeableretail.com

abroadretail.com

finermarket.com

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of swellretail.com